Storytelling in Organizations Presents: Paula Younger
“Culture, Connection, Capacity: Strategic Storytelling for Purpose Driven Organizations”
Thursday, April 23, 2026
7:00 – 8:15 pm EDT
On Zoom / Free to SIO members and Non-members
Register: https://zoom.us/meeting/register/_J8zyw-5TXeEWkL4Gcs6ZQ
In today’s environment, organizations that cannot tell a compelling, human-centered story about who they are, what they do, and why it matters are at a disadvantage. Storytelling is no longer optional. It’s a core leadership skill, a strategic asset, and a cultural glue. Storytelling builds organizational capacity by strengthening core elements that contribute to an organization’s ability to fulfill its mission, adapt to change, and achieve long-term sustainability. The 7 core elements to be addressed in the webinar are: internal alignment, engagement and trust; communication and collaboration; resource development; leadership and decision-making; strategic planning and innovation; and preserving institutional memory.