Yale Program on Climate Change Communication

Register: https://earthtosky.org/events/climate-conversations.html

The Yale Program on Climate Change Communication has released a preview of an interesting article, “Climate change messages can promote support for climate action globally.” An international online study found that certain climate messages had a small but significant positive effect on building support for climate action across a wide range of countries and across the political spectrum. The study found that the most effective messages emphasized the “here and now” nature of the climate emergency as well as concrete impacts on children and future generations. We thought it would be a good start for a dialogue about what themes and messages you are thinking about using in your programs and products this coming year.