How Howard Schultz Elevated The Art Of Corporate Storytelling
Forbes September 7, 2018 Inspiring leaders, like Howard Schultz, are great storytellers. This is his signature story. On a business trip in Milan in 1983 for the recently created Starbucks corporation, “I went past one coffee bar after another and was captivated,” he recalled last month in Britain’s Sunday Times newspaper. “The symphony of flavor, the romance […]
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