Articles, Magazines, Newsletters

Storytelling Event Translates the Meaning of Baseball

The Enquirer (Cincinnati, Ohio), July 8, 2015 Summary: The Enquirer’s Wednesday night storytelling event was dedicated to the love of the game. The 350 or so attendees filled The Phoenix in Downtown. For lovers of the game, it is not merely about balls and strikes but about how we relate to others. “Everyone who loves […]

Storytelling Event Translates the Meaning of Baseball Details »

Why positive storytelling matters to transportation

Why positive storytelling matters to transportation GreaterGreaterWashington.org (Washington, DC), June 23, 2015 Summary: Better streets, transit lines, and bike lanes are wonderful things. But for communities hoping to kick the car habit, good marketing and public relations matter just as much as the infrastructure itself. At StreetsCamp, Mobility Lab’s Paul Mackie taught us why marketing

Why positive storytelling matters to transportation Details »

Why Positive Storytelling Matters To Transportation

Why Positive Storytelling Matters To Transportation GreaterGreaterWashington.org (Washington, DC), June 23, 2015 Summary: Better streets, transit lines, and bike lanes are wonderful things. But for communities hoping to kick the car habit, good marketing and public relations matter just as much as the infrastructure itself. At StreetsCamp, Mobility Lab’s Paul Mackie taught us why marketing

Why Positive Storytelling Matters To Transportation Details »

11 Ways Remarkable Storytellers Create New Worlds

11 Ways Remarkable Storytellers Create New Worlds Time Magazine (New York, NY), June 10, 2015 Summary: The better at storytelling someone is, the more that readers and listeners are transported to a whole new world. According to studies conducted on this transportation phenomenon, great stories alter beliefs, result in the loss of access to real-world

11 Ways Remarkable Storytellers Create New Worlds Details »

Why are patient stories valuable in health care?

Institute for Healthcare Improvement: Open School (Cambridge, MA), April 30, 2015   Summary: One of the things that we do a lot of in the area of patient- and family-centered care and in changing culture is storytelling. Stories really help us to connect to the process — the processes that we’re involved in day to

Why are patient stories valuable in health care? Details »

Physician-author Abraham Verghese encourages journalists to tell the powerful stories of medicine

Scope – Stranford Medicine (Stanford, CA), April 24, 2015 Summary: Stanford’s Abraham Verghese, MD, greeted hundreds of journalists at the Association of Health Care Journalists 2015 conference with a talk centered on the power of stories and of medicine. There are many types of stories that need to be told, Verghese encouraged his audience. Tell

Physician-author Abraham Verghese encourages journalists to tell the powerful stories of medicine Details »

The resurgence of the storyteller

The resurgence of the storyteller The Hindu Business Line (Chennai, India), March 12, 2015 Summary: It’s beyond doubt that storytelling has immense power as a tool to make people believe in an idea. For different kinds of professionals (educators, human resource managers, marketers, etc.) different reasons are fuelling the storyteller phenomenon. Specifically, in the case

The resurgence of the storyteller Details »

Stories Triggered The Measles Outbreak, And Storytelling Can Stop It

Stories Triggered The Measles Outbreak, And Storytelling Can Stop It Forbes (Jersey City, NJ), February 3, 2015 Summary: Olivia was 7 years old when she caught the measles. She seemed to be recovering when the disease took a turn. She felt sleepy. Her fingers and her mind weren’t working together. The measles had triggered encephalitis,

Stories Triggered The Measles Outbreak, And Storytelling Can Stop It Details »

Stories Triggered The Measles Outbreak, And Storytelling Can Stop It

Forbes (Jersey City, NJ), February 3, 2015   Summary: Olivia was 7 years old when she caught the measles. She seemed to be recovering when the disease took a turn. She felt sleepy. Her fingers and her mind weren’t working together. The measles had triggered encephalitis, an acute inflammation of the brain. “In an hour

Stories Triggered The Measles Outbreak, And Storytelling Can Stop It Details »

Showcasing Your Strategy Through Storytelling

Showcasing Your Strategy Through Storytelling Probono Australia (Melbourne, VIC, Australia), January 22, 2015 Summary: The social sector ‘strategy’ is now receiving a makeover, thanks to storytelling techniques that are transforming routine reports,such as strategic plans, into compelling content. Here are some top tips for Not for Profits: 1. Publish on Digital Platforms Each year, more

Showcasing Your Strategy Through Storytelling Details »

Shopping Cart
Scroll to Top