Thanks to Kate Dudding for assembling the following article list. She collects articles on a variety of topics. Go directly to Storytelling – It’s News! by clicking on this link.

“A big part of a CEO’s job is to motivate people to reach certain goals. To do that, he or she must engage their emotions, and the key to their hearts is story.”
— Robert McKee, Harvard Business Review, June 2003

The articles below describe various uses of storytelling and business,

  1. Storytelling Your Way to a Better Job or a Stronger Start-Up New York Times Magazine (New York, NY), December 12, 2014
  2. Why Your Brain Loves Good Storytelling Harvard Business Review (Cambridge, MA), October 28, 2014
  3. Scientists Study Why Stories Exist Wall Street Journal (New York, NY), April 4, 2014
  4. Tap the Power of Storytelling Forbes (Jersey City, NJ), January 4, 2014
  5. To Persuade People, Tell Them a Story The Wall Street Journal (New York, NY), November 9, 2013
  6. Businesses Can Connect Through Storytelling The Salt Lake Tribune (Salt Lake City, UT), July 29, 2013
  7. A Twist in the Tale The Hindu (Chennai, India), July 6, 2013
  8. A Different Kind of (Business) Storytelling Savannah Now (Savannah, GA), February 19, 2013
  9. Entrepreneurs Who Master Storytelling Win More Forbes (New York, NY), January 25, 2013
  10. The Heart of Storytelling: The American Red Cross Lets Real People Tell Their Stories Create, Fast Company (New York, NY), December 18, 2012
  11. Not Just for Bedtime, Marketers Corner the Market on Storytelling Forbes (New York, NY), June 27, 2012
  12. Seven Tips in Digital Storytelling From the New York Times and CNN (Brighton, East Sussex, UK), May 31, 2012
  13. Nine Steps to All the Power You’ll Ever Need Forbes (New York, NY), April 15, 2012
  14. Storytelling to Help Your Career CNN (Atlanta, GA), June 29, 2011
  15. The Psychological Power of Storytelling Psychology Today (New York, NY), January 16, 2011
  16. Telling Stories: Creating Community One Story at a Time Tucson Citizen (Tucson, AZ), March 2, 2010
  17. Enter the World of Storytelling ExpressBuzz (Chenai, India), February 10, 2010
  18. Why Right-brainers Will Rule This Century com (Atlanta, GA), May 7, 2009
  19. The Secrets of Storytelling: Why We Love a Good Yarn Scientific American Mind (New York, NY) , September, 2008
  20. Storytellers Tackle Modern Woes with Old Tales uk (UK), May 24, 2007 
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