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Lessons from X and Y: Marketing and Social Media with the 20-40 Year Olds

2010 National Storytelling Conference July 29-August 1, 2010 Warner Center Marriott – Los Angeles (Woodland Hills), California There was a pre-conference session of particular interest to PRO SIG members: Thursday, July 29, 9:00 am-12 noon PRO-SIG members shared the lessons learned at the October 2009 “Next Audiences Conference” on the state of the art for…

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Learning to Listen

The New York Times (New York, NY), December 29, 2009 Summary: Dr. Rita Charon, professor of clinical medicine at the College of Physicians and Surgeons of Columbia University, is well aware of the power of storytelling. She has a Ph.D. in English — training that changed her medical practice. Through literature, she learned how stories…

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