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United’s newest crew member: Chief storyteller

Chicago Tribune (Chicago, IL), October 25, 2016 Summary: As part of CEO Oscar Munoz’s revamping of United Airlines, a new position has been created and filled: Chief Storyteller Dana Brooks Reinglass. Jim Olsen, United’s senior vice president of corporate communications, explained: “The idea is using stories to give employees and customers a window seat to how we’re doing…

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Cancer patients who tell their life story find more peace, less depressio

University of Wisconsin–Madison News  January 19, 2018 Summary: In research supported by the National Cancer Institute, researchers measured the effect of a storytelling interview plus online resources on more than 40 people diagnosed with stage 3 or 4 cancer. The interview covered topics including important accomplishments and difficulties overcome, the effects of their cancer on them…

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